News/Blog

IMC News/Blog

The latest news about your industry, our industry, and more.

Filters

  • 5 Ways to Evaluate a Potential Licensee

    Utilizing licensing to expand your trademark into other product categories can be rewarding to your bottom line and strengthen you...

    Jacky Kuerzi

    September 17, 2024

  • “Food and Beverage Licensing Stays Hot” – Stephen Reily featured in License Global Magazine Again

    Consumers spend more time, more often, with food and beverage brands, which puts them among the most impactful, long-term licensin...

    IMC Licensing

    August 22, 2024

  • “Forever” Partnerships in Food & Beverage Licensing  

    Traditionally, licensors do not want to grant long contract terms to licensees. It deprives the licensor of both the ability to ex...

    Stephen Reily

    August 14, 2024

  • Royalty Accounting – Guaranteed Minimum Royalties (GMR)

    Guaranteeing results for any business certainly comes with risks, but guaranteeing sales in an inflated economy is even more audac...

    IMC Licensing

    June 20, 2024

  • Licensing Expo 2024: What a Show!

    Last week the IMC team took our annual trip to Las Vegas to attend the world’s largest licensing tradeshow, Licensing Expo....

    Jacky Kuerzi

    May 30, 2024

  • IMC’s Stephen Reily Shares Why Licensing Works for Corporate Brands

    IMC believes in the power of licensing for our corporate clients, which reaches far beyond the royalty revenue....

    IMC Licensing

    May 17, 2024

  • IMC Again Named Top 20 Global Licensing Agent 

    IMC Licensing is proud to once again be recognized as a top 20 agent by License Global....

    IMC Licensing

    April 11, 2024

  • Is Your Brand Ready for Licensing?

    Licensing a brand can be a highly strategic tool for brand owners, so it’s no wonder many look to the benefits of licensing...

    Julie Brown

    February 14, 2024

  • Promotion announcement

    IMC is excited to announce the promotion of Jacky Kuerzi to the role of Director of Client Services....

    IMC Licensing

    February 7, 2024