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IMC News/Blog

The latest news about your industry, our industry, and more.

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  • The 5 Pillars of Successful Licensing

    The potential for licensing a brand is exciting! When we speak with marketers and brand owners about licensing their brand, we alw...

    IMC Licensing

    May 20, 2025

  • IMC Recognized Again as a Top 20 Global Licensing Agent

    IMC Licensing has once again joined the world’s leading brand licensing agencies on License Global’s 2025 Top Agents Report. This...

    IMC Licensing

    April 15, 2025

  • WELCOME TO THE TEAM, RACHEL! 

    IMC is thrilled to announce our newest team member, Rachel Fowler. Rachel joins the IMC team as an Account Manager, overseeing a d...

    IMC Licensing

    March 4, 2025

  • Swiping Right: Cautions for Using Online Matchmakers in Licensing

    In today’s fast-paced digital world, finding the perfect partner—whether romantic or professional—has evolved significantly....

    Jacky Kuerzi

    January 30, 2025

  • Duluth Trading Co. Appoints IMC as Exclusive Licensing Agency

    Duluth Trading Co. (Duluth), the national retailer and lifestyle brand of men’s and women’s workwear, casualwear, outdoor apparel...

    IMC Licensing

    December 12, 2024

  • Food for Thought (on Food and Beverage Licensing)

    Food and beverage licensing is everywhere. A quick trip to the supermarket will produce Nesquik chocolate milk, Oreo ice cream, an...

    IMC Licensing

    October 18, 2024

  • 5 Ways to Evaluate a Potential Licensee

    Utilizing licensing to expand your trademark into other product categories can be rewarding to your bottom line and strengthen you...

    Jacky Kuerzi

    September 17, 2024

  • “Food and Beverage Licensing Stays Hot” – Stephen Reily featured in License Global Magazine Again

    Consumers spend more time, more often, with food and beverage brands, which puts them among the most impactful, long-term licensin...

    IMC Licensing

    August 22, 2024

  • “Forever” Partnerships in Food & Beverage Licensing  

    Traditionally, licensors do not want to grant long contract terms to licensees. It deprives the licensor of both the ability to ex...

    Stephen Reily

    August 14, 2024