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Services

We Specialize In
POSSIBILITY.

Our expertise is product licensing and brand extension deals, with an emphasis on strategy, licensee identification, contract negotiation and program management. Since 1997, we’ve helped generate over $6 billion in sales of new products while elevating a wide spectrum of brands.

our clients

Our partners in imagination.
(aka Companies we’ve worked with.)

Big ideas made bigger through solid brand connections.

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case studies

Tabasco

When we start working with our brand licensing partners, we ask them to tell us everything about their business and their consumer base.

The IMC blog

The latest news about your industry, our industry, and more.

  • #1 Marketing Trend for Brand Licensing in 2023: Let Influencers Do Your Talking

    Whether you call it Influencer Marketing, User-Generated Content, or Content Creation, partnering with real people who can share real stories,…

    Stephen Reily

    February 9, 2023

  • IMC Licensing To Help SilverSneakers Engage More Seniors In Healthy Activities

    SilverSneakers® by Tivity Health®, the nation’s leading fitness program for older adults, has appointed IMC Licensing as its exclusive brand…

    IMC Licensing

    January 4, 2023

  • Brand Licensing and NFTs: A Great Idea, For a Few

    Almost every industry in America has been wondering what it should do about NFTs, and the brand licensing industry is…

    Stephen Reily

    December 8, 2022

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contact us

we love to listen.

Are you interested in licensing your brand? Do you have a quick question and want to schedule a 15-minute introductory call?