IMC Again Named Top 20 Global Licensing Agent
April 11, 2024
IMC Licensing is proud to once again be recognized as a top 20 agent by License Global.
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Licensee’s Feeling the Pressure to Adapt to Sustainable Business Practices
March 28, 2024
By now, sustainability is more than a corporate buzzword or trend—it is a priority more than ever as it reflects…
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Is Your Brand Ready for Licensing?
February 14, 2024
Licensing a brand can be a highly strategic tool for brand owners, so it’s no wonder many look to the…
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Promotion announcement
February 7, 2024
IMC is excited to announce the promotion of Jacky Kuerzi to the role of Director of Client Services.
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Licensing Trends to Watch in 2024
January 9, 2024
2023 brought us lots of surprises. The almost guaranteed recession didn’t actually come to fruition, despite the prolonged hike in…
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Everyone’s Shopping, but No One is Taking Risks
December 5, 2023
Licensing is always complicated by the number of different parties required to get a branded product into a consumer’s hands…
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November 29, 2023
IMC believes continuing education is such an important tool to keep abreast of the ever-evolving licensing industry. After nine months…
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Building a new Licensing Program? Why the Agency Model May be Right for You
October 31, 2023
The world of brand licensing can be complex and vary greatly depending on the brand and the business’s goals and…
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Fewer, Bigger, Better. Stephen Reily Featured in License Global Magazine
August 29, 2023
Fewer, Bigger, Better. This is IMC’s approach to licensing as our CEO and Co-Founder, Stephen Reily, evolved with the industry…
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Debunking Corporate Brand Licensing Myths
August 17, 2023
Debunking licensing myths is a familiar topic of conversation for the IMC team. From prospective client pitches to onboarding a client’s…