Understanding Retail Marketing | Randy Golenberg, Spark Your Brand

On the latest episode of The Brand Licensing Podcast, President of Spark Your Brand, Randy Golenberg, sat down to discuss the nitty-gritty of retail marketing.  Randy Golenberg has over 25 years’ experience in retail marketing. He cut his teeth working for the family business, where…

The Power of a Style Guide for Your Licensing Program | Tom Froberg, StyleWorks

On this episode of The Brand Licensing Podcast, we are joined by Partner and Creative Director of StyleWorks, Tom Froberg. Our conversation dives deep into the power of strong style guides and how brands can benefit from marketing. Tom cofounded Frederick & Froberg Design Offices in 1987, where…

Managing Licensing Programs with CRM Software | Nate Cavanaugh, Brainbase

Joining us on The Brand Licensing Podcast is co-founder and CEO of Brainbase, Nate Cavanaugh. On this episode, we take a closer look at CRM software and how technology can strengthen your licensing relationships. Nate Cavanaugh is the co-founder and CEO of Brainbase, a platform that…

Introducing The Brand Licensing Podcast

Our team is excited to announce the launch of The Brand Licensing Podcast. The podcast will be available across streaming platforms on July 6, 2020. At The Brand Licensing Podcast, our goal is to educate and engage brand marketers, sales teams, manufacturers, and…