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  • IMC’s Licensing Deal Negotiation & Contract Execution Services

    At IMC, we believe that negotiating and executing licensing deals requires a unique approach. Our deals aren’t hammered out b...

    Julie Brown

    April 26, 2021

  • Negotiating Licensing Contracts That Last | Julie Brown, IMC Licensing

    We’re welcoming Julie Brown to The Brand Licensing Podcast! As IMC’s VP of Client Services, Julie is bringing her e...

    The Brand Licensing Podcast

    April 16, 2021

  • The Top 5 Reasons You Should License Your Brand

    Why license? Our list of reasons could go on and on, but today, we’re starting with the top 5 reasons you should consider brand li...

    Lauren DeLapa

    April 12, 2021

  • How to Handle RFPs Like a Pro | Luka Erceg, GEP

    On this episode of The Brand Licensing Podcast podcast, we’re getting the inside scoop on RFPs with Luka Erceg of GEP. About Our G...

    The Brand Licensing Podcast

    March 29, 2021

  • Brand Licensing Basics: What You Need to Know

    So far this year, our team has been busy working on some exciting new client projects. In between the pitches and licensing 101 pr...

    Emily Wickerham Randles

    March 22, 2021

  • Cultivating a Creative Brand Strategy | Alaina Caldwell, StyleWorks Creative

    Ready for a new episode of The Brand Licensing Podcast? Tune in next week to hear the latest and greatest on creative strateg...

    The Brand Licensing Podcast

    March 1, 2021

  • The 3 Licensing Trends We’re Watching in 2021

    We saw many new product trends take flight in 2020, and they are here to stay in 2021 and beyond. The pandemic firmly cemented dis...

    Julie Brown

    February 22, 2021

  • The Rules of Royalty Accounting | Vincent Leoni, Miller Kaplan

    From royalties to GMRs, the financial side of licensing can feel overwhelming. But no need to fear! This week’s episode of The Bra...

    The Brand Licensing Podcast

    February 1, 2021

  • Opportunities in Gaming Licensing

    Recently on our podcast, we had an exciting conversation with Lauren Fields Conlon, VP of Licensing and Merchandising at Loaded ab...

    Emily Wickerham Randles

    January 27, 2021