Why IMC Licensing?
So, you’re looking for a licensing agency. Congrats! Jumping into licensing is an exciting endeavor, but now, you’re facing the ch...
July 23, 2020
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Featured Blog
Pet Licensing in the Pandemic | Steven Shweky, Fetch for Pets
8.10.2020
Brand Licensing, The Brand Licensing Podcast
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Understanding Retail Marketing | Randy Golenberg, Spark Your Brand
On the latest episode of The Brand Licensing Podcast, President of Spark Your Brand, Randy Golenberg, sat down to d...
July 23, 2020
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The Power of a Style Guide for Your Licensing Program | Tom Froberg, StyleWorks
On this episode of The Brand Licensing Podcast, we are joined by Partner and Creative Director of StyleWorks, Tom Frober...
July 23, 2020
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Managing Licensing Programs with CRM Software | Nate Cavanaugh, Brainbase
Joining us on The Brand Licensing Podcast is co-founder and CEO of Brainbase, Nate Cavanaugh. On this episode, we t...
July 23, 2020
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The Brand Licensing Podcast Official Launch
It’s launch day! The Brand Licensing Podcast is officially live to listeners, and we couldn’t be more excited. Chec...
July 23, 2020
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The Brand Licensing Podcast – Launch Lineup
We’re counting down the days until the launch of The Brand Licensing Podcast and can’t wait to share our upcoming episodes! From s...
July 23, 2020
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Introducing The Brand Licensing Podcast
Our team is excited to announce the launch of The Brand Licensing Podcast. The podcast will be available across str...
July 23, 2020
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IMC’s Program Management Services
Once we’ve executed a thoughtful licensing strategy and connected you with the perfect licensee via our solicitation s...
July 23, 2020
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Restaurant Licensing: Product Extension Strategy Approach
We recently spoke with a leading casual dining restaurant chain about licensing their brand. They wanted three things:...
May 27, 2020